Introduction: For this summative our task is to create a commercial video, advertising Cebu International School. We are supposed to advertise our school by creating a video that can convince parents and possible new students to enroll at our school. To show our school in the video, I want to film or take pictures of campus, students and teacher and explain our curriculum and the IB course we offer. For this I will need device to film or take pictures, which will probably be my phone, a video editing software and people/students to be featured in my commercial. I will aim to make this video appealing to parents and students, so they become more interested in CIS and spread the information. But in this stage of the project, I won’t be doing any editing or designing. I will be investigating in our topics, doing research about information I will need for my project/video. To summarize all of this information and stay organized during the create stage I will make a filming and editing schedule, a script and an outline of my video, a To-do list and a list of the materials I need. If I want to get a good grade on this summative, I will have to stick to my schedules and lists, stay focused and not procrastinate, following the strategies of my Design Cycle video, which was the last summative we had. To only get the information I want/need, I will be listing everything in the table below, so I can easily stay organized and make designing and planning easier. Although, if I follow all of the instructions and goals I set for myself and give myself enough time (like for every other summative) to film and edit, I should be able to get a high score in this summative.

IDENTIFY THE CHALLENGE: The challenge is to make a video, which advertises for Cebu International School. We’re supposed to make it informative and interesting, so possible new students and their parents can get curious through this video.

DESIGN BRIEF: I will take the first to second day to do research on basic/background information, to summarize what I want to mention in the video. Then I will make an outline of my video, so I will have it easier to edit and film the video. In the end I will most likely film the video and edit it, checking my work and making sure I don’t forget to add any information.